News, Offers and Articles

Press and Blog Reviews, Articles

Press Reviews

The magazines and newspapers below were kind enough to put Mir to the test rather than simply churning out press releases.

Mir is a sought-after collection of botanical skincare offering rival delights to the latest organic beauty trends.  Wonderfully cooling on the skin, these water-based goodies are a real treat.  The Gentle Exfoliating Cleanser has a gentle baby-soft fragrance and contains jojoba beads that purify and cleanse.  Soothing extracts of rosewater and chamomile refresh even the most delicate of skins. Cosmopolitan

Tried and tested facial cleansers: here's our pick of the best!  Mir Cleansing Gel for face and eyes: a nice, unfussy product with no perfumes or fancy packaging, thick creamy and easy to apply. It didn't aggravate sensitive areas or make my skin feel taut or dry.  Definitely one for those prone to flare-ups 9/10.  Natural Health

Mir Argan Beauty Oil - one of the 10 best beauty oils. Independent

Luxuriously simple sensitive skin care.  Beauty & the Dirt

For younger skin all over try Mir Argan Beauty Oil..high in vitamin E, skin-nourishing Omega 6 and anti-inflammatory plant sterols to calm redness.  Bella

Mir Gentle Exfoliating Cleanser - one of the 5 best cleansers and the best cleanser for sensitive skin. Natural Health & Beauty

Look Better By Morning - an article featuring Mir Argan Beauty Oil - appeared in Red Magazine

Blog Reviews

Many thanks to these wonderful beauty bloggers   who took the time and trouble to give Mir a thorough testing and lengthy, detailed write up.

These are mainly extracts, please click on the headings to read the full articles.

Splodz Blogz: 7 June 2010

Overall this is a lovely range of products made with natural ingredients that seemed very kind to my skin.

Make-Up by Katy: 4 May 2010

For those regular readers of my blog, you will already know of the epic struggle I have with my skin. Oily, huge pores and not just on my t-zone. I'm oily almost everywhere. Along with skin that has pores like the surface of the moon comes congestion.So after a conversation with the fantabulous Gisele at Mir Skincare I decided it was time for a change.
I thought I was doing all I could for my skin, using oil free moisturisers, light, non drying cleansers, hydrating serums and decongesting balms but it turns out I probably wasn't. Please read this section here where Gisele lists all the ingredients that she leaves out of her skincare. That's what has made me love this line, it's not about what's IN the products, more about what's NOT…. I'm very happy with my Mir and am sticking to it for the meanwhile.

I hope this has been helpful. Please, go to the website and read what Gisele has to say. She talks a whole lotta sense and I cannot do it justice.

Product Placement: The Blog: 27 April 2010

Gisele has a really interesting philosophy. “Just because a product is organic, sounds good enough to eat or is used by a myriad of celebrities is no indication that it is good for your skin”, she says. Sounds scarily like good sense.

Her products have been formulated for people with sensitive and blemish-prone skin – but at the same time are suitable for all, excluding as they do many of the irritant or pore-clogging ingredients that other natural, sensitive, organic and specialist niche ranges include. I particularly liked the Gentle Exfoliating Cleanser (£22.00) and the Skin Silk Lotion (£33.00), which contains Moroccan argan oil.

Adele Mitchell's Blog: 8 April 2010

Mir is skincare for sensitive skins or those who want products that provide the best long-term options for the health of their skin. As is says on the brand’s strap line, these are cosmetics with integrity.

I found former lawyer Gisele Mir via Twitter. This is a woman who is so passionate about skin care for sensitive skin (including her own) that she retrained as a cosmetic scientist and developed this botanical range herself. I love the ‘look beyond the label’ common sense that Mir brings to the beauty table.

PS loved the Gentle Exfoliating Cleanser (£22) for rinsing off so quickly – and combining two skincare tasks in one.

BigFashionista's Blog: 1 April 2010

After speaking to Gisele on Twitter I feel like I have got to know the woman behind the company and trust me, here is a woman who CARES about skincare.

I trialled the gentle exfoliating cleanser for a week, seeing an immense improvement in my skin almost immediately just with the one product.
And after speaking to Gisele she very kindly sent me Trial pack B to try out the whole range so that I can let you know the results.

In a word-FANTASTIC.

The trial packs of Mir products are an excellent way to try the products before you buy full size bottles, and believe me, once you start using these products you will definitely be going back for more.

Trial pack B contains, Gentle Cleanser, Gentle Exfoliating Cleanser, Argan Oil, Moisturising Lotion, Skin Refresher, and Skin Silk Lotion.
Each and every one of these items is multi use. The Argan oil can be used on Nails, hair and can be added to the other products to enrich them, leaving your skin feeling luxurious and soft without feeling greasy. The Skin Silk Lotion doubles as an eye cream.

I could praise Mir Skin Care all day, but the way best to explain it to you is to say this. I have worn foundation for years, And in this last week, have gone bare faced every day as I finally have the confidence in my clear skin to do so.

So if you are looking to overhaul your skin routine take a look at Mir and if you are on twitter search out @mirskincare she is a lovely, lovely lady who not only believes in her excellent products but gives great skincare advice and will answer any follow up questions you may have.

Hangups and Handbags: 25 March 2010

We met Gisele through Twitter and were completely blown away by how much she had accomplished, what an extraordinary woman. Here is her story [see About Us page for details].

Mizz Worthy's Stuff : 17 February 2010

I was recently sent a sample pack from MIR for review and testing purposes. The samples lasted about two weeks - just about the right time to form an opinion, and work out how well the products work for my skin.

I was sent the pack for normal/dry skin, after having a chat on twitter with Gisele, the founder of the company.

The MIR range was formulated by Gisele, following her frustration with a lack of products on the market which worked for her sensitive, blemish-prone skin. Gisele worked in law originally, but then decided to use her obsession with skincare and skincare ingredients to gain qualifications in both cosmetic science and makeup artistry...

In short this lady know her stuff, and the website contains lots of tips for all skin types - well worth a look if you are into natural skincare too! 

The basic premise behind the range is that all "skintypes" that we are grouped into by the cosmetics industry (dry, oily, combination, normal, etc), can have sensitivity, which can manifest in a number of ways. MIR is designed in a way which I feel encourages the user to learn to treat their skin in a more instinctive manner, rather than a prescriptive manner...

Most of the products in the range are multipurpose, making them great for people who feel overwhelmed by the sheer volume of products on the skincare market right now.  For example, the cleansing gel can also be used as a mask, the skin refresher can be used as a makeup remover, toner, and is even gentle enough to use as an eye makeup remover.

I have noticed the absence of SPF in the range - this is due to Gisele's personal experience of sensitivity to most manufactured sun protection - this is one aspect of the range she encourages users to add.

I really enjoyed using this range...my skin seemed to feel a lot calmer and less sensitive. ..I loved it.

British Beauty Blogger: 14 January 2010

In an absolute first for me, I was sent some product from a Twitter friend...@MirSkinCare. Mir focuses on using botanicals to create a gentle, kind to skin range that is effective and non irritating.

Given that almost nobody's skin is playing nicely thanks to Christmas followed by Polar snap, I felt I could do with a perk up.

The range is completely fuss free, and impressively the formulas are all quite loose, so no thick smears of heavy cream.

I always like 'trial packs' where you can get a really good idea of the products and whether they suits your skin well before making a heavy outlay - I think it's fair play, really. The Trial Pack costs £14 and products contain ingredients such as Marshmallow Extract and White Tea.

I gave myself a little facial using Cleansing Gel followed by Cleansing Exfoliator - the second of which make my skin feel very soft and super-clean. I took it off with Skin Refresher (although you are supposed to wash it off with luke warm water), and then followed on with Argan Oil - light, easy to massage in and finished with moisturising Skin Silk Lotion.

Everything was lovely - I have to say my skin felt gorgeous afterwards (and still does today), and it's substantially cheaper to treat yourself to a home facial this way than to step out to a salon. All in all, I was impressed - especially with the cleansers which are so easy to take off - no scrubbing or rubbing required - just a couple of splashes of water. Mir definitely gets the BBB seal of approval.

News and Offers

Skin care tips and special offers, other than those shown below, are sent out to Facebook fans and Mir mailing list subscribers.

Liquid Silk Foaming Wash: A softly foaming, honey-textured gel with soothing marshmallow extract, organic Persian rosewater, Vitamin E and glucose based cleansers.  Free from fragrance, essential oils, soap, sulphates, parabens. For body and face and gentle enough to be used on a baby's face, special introductory offers on trial bottles.

Mir Mask:  Make a deeply cleansing, intensely soothing mask with Pure Rhassoul Powder and Gentle Exfoliating Cleanser. £9.50 for 100 grams.

Argan Beauty Oil  This is the finest quality, pure, organic, cosmetic grade argan oil available, sourced direct from our Moroccan supplier.  Mir Argan Beauty Oil is also a wonderful treat for hair, leaving it soft, silky and bouncy. Purchase two bottles and save £5.50.

Customers in 33 countries!

UK, Australia, Austria, Belgium, Canada, Cyprus, Denmark, Fiji, Finland, France, Germany, Guam, Holland, Hong Kong, Indonesia, Ireland, Israel, Japan, Latvia, Malaysia, New Zealand, Qatar, Saudi Arabia, Singapore, Slovenia, South Africa, South Korea, Spain, Sweden, Switzerland, Taiwan, Ukraine, USA.

This is mainly through word of mouth, beauty board reviews etc, so a huge thank you to everyone who has reviewed or recommended us.  Mir is also beneficial to non-sensitive complexions, so keep shouting from those rooftops. It's quite a thrill to think of all those Mir bottles all over the globe.

Mir rebranding completed

In June 2008, six years after our original launch, Mir rebranding was completed with stunning new packaging and website designs featuring the yin yang symbol, representative of our focus on balancing the skin. Cleansing Gel, Skin Refresher and Gentle Exfoliating Cleanser, previously packaged in 160ml bottles are now available in long lasting 200ml sizes. See the Mir Product page for details, order a few bottles and then redecorate your bathroom to match. Didn't you know? Purple is the new black.

Professional Beauty

We made our first appearance at the Excel trade exhibition in Feb/March 2008.  It was great fun and we talked to many salon owners about their requirements for a Mir salon range. Came across some very odd items including steam machines which supposedly hydrate the skin.  As our fellow dermatologist-exhibitor said "if that were the case, we'd all swell up to double the size each time we have a shower".  And of course there were the usual offenders, micro dermabrasion machines and other peeling monstrosities. The beauty industry never ceases to amaze and appal.

Skin Silk Lotion for face and eyes

The launch in February 2008 of our brand new moisturiser for normal to dry skin - which doubles up as an eye cream for all skin types  - was received with great enthusiasm (and relief by our dry-skin customers).  With the addition of this superlative lotion, the holistic and minimalist Mir range, originally formulated to fill a gap in the market for sensitive combination skins and those prone to blemishes and rosacea can now provide a skin care system that benefits all skin types. Skin Silk Lotion features organic Moroccan argan oil, marshmallow extract, Chinese white tea, Persian organic rosewater and rosehip oil together with a Soil Association approved preservative. It was tested on a panel of volunteers with sensitive, problematic skin and rosacea for 18 months prior to launch. How could anyone resist?

Skin Refresher reformulated

In October 2007 we took a brilliant thing and made it even better, we replaced the rosewater with organic Persian rosewater and the parabens with a Soil Association approved preservative.  When we first developed the Mir range we decided not to include a toner because we agree with you:   it's just another step in the skin care routine so why bother?  Instead of that, we invented a totally new concept: a liquid that could be used as a face and eye cleanser, on the neck and for freshening up "wherever, whatever and whenever" (as one of our celebrity customers - who used it as a "shower substitute" between film sequences - recently said).  Oh yes, almost forgot, you can also use it as a toner.

Mir in the News

Come September, the world's pre-eminent folk in anti-ageing will gather at the Royal Society of Medicine for the third International Anti-Ageing Conference. Britons' annual spend on anti-ageing products is approaching £1bn. But cosmetic scientist Gisèle Mir has put a spanner in the works by claiming that 'many anti-ageing creams accelerate ageing rather than prevent it.'

John Hinds - Observer